FYI : I'm attempting to book a hotel in either the Coastal or Hotel Circle area for 7/28-7/31, and it's been tough. I've gone as high as $80, 3* in Hotel Circle and $105 4* in Coastal, and come away with nothing as of last Thursday or Friday. I've used Priceline to book in Long Beach a couple of times without difficulty. I haven't tried bidding in about 4 or 5 days - maybe something's available now. :) I believe Street Scenes 2005 is in town that weekend, but I can't imagine that would slam all the hotels. :) Good luck. thereuare, thanks for the great site, btw.