Toledo's posts made me realize that I probably should have given some further info in my original post. 1. I was making a same-day bid at (9:00 am on the day of intended check-in). 2. It was Saturday night. 3. There was a major sporting event (PGA Tour - Honda Classic) in West Palm Beach at that time, and typically the commercial effects of a golf tournament like that will reach their peak on Saturday night (the last night before the final round on Sunday). True to form, we were out in downtown West Palm on Saturday night and it was packed with golf fans. 4. There are only a few 3 star hotels in zone 6 (PBI) to begin with, and the only 3 star direct booking (List View) options on PRICELINE that morning were the Marriott (which we won) and the Hilton Garden Inn. Both of those hotels would have been fine with us and both had a direct booking price well in excess of our final $200 bid. 5. At the end of the day, we made the bid knowing that we could get assigned to any known or unknown 3 start hotel in zone 6, and really we were fine with that (even if it ended up being the Marriott Courtyard). I knew when I reported this win that in some ways a $200 figure might not be thought of as much of a win (as proven by Toledo's much more impressive figures from December), but I tend to look at things in a positive light - it was $109 less than PRICELINE's direct booking price, and that was a good 20% less than Marriott's own price. So in the end, we saved a bit of money, but not nearly as much as you normally can save through the rebidding process. I'm not sure how much value it will have for future bidders because of the Saturday night/PGA Honda Classic factor.