Started bidding Santa Monica for 3.5* at $80. Added zones without 3.5* hotels and upped bid to $90. Ended up adding zones, Beverly Hills & Brentwood, and upped bid to $100, still nothing. Went to 3* and bid $90. Upped to $100 with 3*, 3.5*, & 4* checked, and Santa Monica, Beverly Hills-West Hollywood, & Brentwood/Westwood areas; bid taken by Farmers Daughter. We were having a pretty hard time getting a bid, so the Farmers Daughter was a bit unexpected. I don't have the breakdown of cost, but the total is $468 for 4 nights, including taxes. It is about 50% off Farmers Daughter's rates for the same nights. Wanted Santa Monica, so I guess we should have been more careful about picking zones.