Well this did not go as planned and I probably could have bid lower for this hotel. Here is the story.... This Tuesday, I started bidding on 4 rooms for the weekend of 7/17 to meet up with relatives in Milwaukee. Seeing on this forum that 3 1/2 star hotels were going for $40 to $45/night, I began bidding at $38, and used 3 re-bid zones going up to $45. That didn't work, so I closed the browser and bid $45 for a 3* then a 2 1/2*. Nothing worked. Frustrated at this point, I checked the Milwaukee events calendar to find that there is a PGA Golf Tournament in town that weekend, as well as Italian Fest among other things. Knowing this would be an all out battle, I decided to wait 24 hours and try my strategy again - no dice. Got up to $65 for a 3 1/2* downtown, $58 for a 2 1/2* downtown - still no wins. Waited another 24 hours and after losing with a $70 bid for 3 1/2* downtown and $65 for a 2 1/2* downtown, I decided this zone was going to be too rich for my blood. I then bid $58 for a 3* in the South/Airport area and it was accepted immediately. Now I'm kicking myself because I probably could have won it for less, but that bid seemed decent after my struggles to get something downtown. So, if anyone else is trying to book a hotel in Milwaukee for this weekend - you will pay dearly for downtown, but probably can get a better deal elsewhere. Sorry for the long-winded explanation, but hopefully it is helpful if anyone else runs into difficulty. I used the PRICELINE link on this site.